With increasing web traffic being a top concern for many firms, search engine optimization (SEO) has evolved into a distinct expertise. As a result, it is critical to have a high-quality SEO plugin installed, which is why I will show you what this SEO plugin has to offer in this SEOPress review.
With entrepreneurs in charge of their own websites, any aid with more technical web design concepts – particularly SEO – is greatly appreciated.
Search engine optimization is a technique for leveraging certain words from a website or article to rank on search engines such as Bing.com or Google.com. SEO is an effort to make your articles or pages stand out from the crowd.
On websites and pages, SEO entails the use of specialised keywords, tags, and other points of interest. Search engine optimization isn’t going away, and it will become increasingly important for business owners as they compete on a local, national, and international scale.
One of the most common criticisms levelled against WordPress by company owners is the lack of built-in SEO capabilities. The majority of customers rely on third-party plugins that satisfy both their needs and their budgets. Yoast is currently the most popular SEO plugin. This isn’t surprising given that it gets the majority of its instals from new websites. All In One SEO Pack is another famous SEO plugin. I’ve compared Yoast SEO vs All In One SEO, so make sure to see how they vary.
SEOPress Review
SEOPress gives you complete control over your search engine optimization. You may create your own HTML and XML sitemaps, edit meta information and page titles, and even integrate open graph for social sharing. Google Page Speed tests, Google Analytics compatibility, 404 error tracking, and a backlink checker are all included in the PRO edition (which does require a Majestic account).
This plugin enables you to edit the.htaccess and Robots.txt files directly from the WordPress admin area. SEOPress strives to increase traffic to your website by improving its ranking in search engines.
SEOPress provides the following unique features:
-Titles & Metas –
Manage each post’s or page’s title, meta description, and robots. This level of customization gives you complete control over all of your titles and metas. Each page type can be changed to “noindex” or “nofollow,” and the date can even be toggled so that it does not appear in Google search results.
-HTML/XML Sitemaps –
Enhance search engine crawling by providing HTML/XML sitemaps for all articles and pages. Also aids website navigation for users who may be having difficulty finding specific content based solely on drop-down links.
-Google News XML Sitemap – To improve SEO in Google News, use XML sitemaps.
-Video XML Sitemap – For sitemaps, use XML to improve SEO in Google video search results.
-Image XML Sitemap – Adds images to your sitemap automatically.
-Social Networks – Increase social network visibility with Open Graph tags, Twitter Cards, and other features. SEOPress can integrate up to ten social media service accounts in addition to sitemaps.
-Open Graph – These tags allow a specific photo, title, or description to be pushed to the top of search results.
–Google Analytics is GDPR compliant, giving the user greater control over data storage and export. This feature provides provide tracking with the ability to define custom parameters to filter specific information, such as external and outbound links.
–Improve WooCommerce SEO by disabling customer account indexing as well as cart and checkout pages. This feature can also include Open Graph Price and Currency data and eliminate the WooCommerce tag that is created automatically in your header.
-Robots & HTAccess – In your WordPress backend, edit the robots.txt and htaccess files.
-301/404 – Create an unlimited number of redirections.
-404 Monitoring — Receive email notifications for every 404 error.
-Google PageSpeed — Track site performance and get your Google Score. Based on the findings of the present performance, this tool even suggests ways to increase WordPress site speed.
—Google Local Business – Using JSON LD, display your store hours, address, and other information for Google. This function even allows departments within a company to receive personalised attention.
-Google Structured Data – Use Schema.org to mark up posts for better search visibility. There is even the option of using block-structured data formats for specific user groups. For this, you may also utilise a plugin such as Schema PRO (check my Schema Pro review)
-Backlinks – In your WordPress Dashboard, use Majestic to check backlinks (Majestic account is required to use this feature).
-Content Analysis & Multiple Line Checker – Can aid in the creation of SEO content for each post or page. SEO is no longer merely a keyword search. Google’s algorithms are constantly being improved to guarantee that people receive the greatest results for prospective audiences, and being able to arrange your website to meet the search parameters being used will only score your website better in a search result.
-Broken Link Checker – A bot designed to detect hyperlink issues can scan your sites for breaks or connections for each link.
-Breadcrumbs – To improve SEO and UX, include breadcrumbs. Breadcrumbs for navigation can be automatically inserted.
-URL Rewriting – Modify the slug of your search result pages. Stop words, for example, can be eliminated from URLs, along with other operations, to improve the use of your selected keywords.
-RSS Feed Management – Control RSS feeds (such as posts or comments, to include disabling others from being able to post comments).
-Google Ideas – The WordPress administrator can provide the best keyword or sentence suggestions.
–Google Knowledge Graph – Compiles several parts of your website for easy display in the results of a Google search, such as your logo, social network profiles, and/or contact information.
-Dublin Core – Include Dublin meta tags needed by government agencies and directories like Bing.
-Import/Export Settings – Import SEOPress settings from one website and import them into another.
–Intuitive Interface – SEOPress prioritises user-friendliness so that users may concentrate on developing content.
-Advanced Settings – Options for more advanced users to conduct activities such as eliminating stop words, redirecting attachment sites, and checking search engines.
How Do You Use SEOPress?
This powerful plugin includes far more functionality than comparable items on the market. Meta data can be customised in most SEO plugins. That is a basic function provided by all SEO tolls, and most free versions of SEO plugins allow you to alter. Paywalls in most SEO plugins appear when you get into more complex capabilities. This can be aggravating because it limits your options.
Titles and Metadata
In the Titles and Meta menu, you may alter the title tags for posts and pages. This is a fairly basic feature of most SEO software. There are even more advanced website setting capabilities, but unless you have a strong understanding of search engine optimization, you’re definitely best off skipping them.
Sitemap in XML/HTML
Bots utilise XML sitemaps to identify and better comprehend the structure and pages on your site. SEOPress also allows you to create an HTML sitemap. This is a sitemap that users can read instead of looking for an XML file.
Social Media Networks
The connections to your company’s social media pages are found on social networks. Linking these pages can occasionally assist search engines in providing users with more options to learn about who you are and what you provide. Twitter cards and Facebook open graph are also included in this option.
Analytics by Google
Google Analytics is a common method for measuring user activity on your website. This tool allows you to personalise aspects such as your Google Analytics account and tracking site visitors. Most businesses want to know everything they can about who visits their website and when. You can also utilise a plugin like Monster Insights, which allows you to view Google Analytics statistics from the WordPress admin area.
Optional Extras
This area provides meta settings such as search engine site verification for Bing, Google, Yahoo, and other search engines. You may also utilise the tools in this page to customise your site’s security settings and design. Unless you have a compelling reason to change something, you should typically leave the default settings in this menu alone.
Options for WooCommerce
WooCommerce is one of the most popular WordPress plugins because it turns your website into an e-commerce business. Many SEO plugins disregard WooCommerce, which frustrates store owners.
WooCommerce SEO is covered in detail on SEOPress. No index checkout, customer cart, and customer pages are among the alternatives available. Currency and pricing meta can also be added.
This is a useful feature for getting indexed in Google, making it easier for online customers looking for certain products to find you. These options are little but critical, and sadly, most other SEO plugins ignore them totally.
Simple Digital Downloads
Easy Digital Downloads is critical for those who offer digital things. This functionality functions similarly to WooCommerce, and it also allows users to specify meta pricing and currency.
Local Enterprise
Many small business owners are probably unaware that Google maps search engine optimization can necessitate a significant amount of extra effort. This function, which is only accessible in the Pro version of SEOPress, makes this task much easier.
You can customise your company’s business type, name, data type, and image. These features aren’t needed, but having the flexibility to alter them might be beneficial for firms who are just getting started or creating an online presence.
Dublin Central
The Dublin Core area enables the addition of government meta descriptions to specific content or sites. These tags are utilised by search engines and are beneficial to SEO. If you don’t know what they are or how to utilise them, simply turn them off.
Types of Structured Data
Schema is a method of providing specific content metadata to search engines. On the backend, it leverages meta-information to ensure that these sites execute pages.
Product descriptions, recipes, events, and local companies are just a few examples of content that can be contributed to your schema. Because Google favours pages that provide this information, this feature should not be overlooked.
Breadcrumbs
Breadcrumbs are a type of link that usually leads back to your beginning point. Breadcrumbs are commonly used on larger websites, stores, and blogs, although they can be used on any site.
Google enjoys making navigation as simple as possible for its customers, and breadcrumbs are one way for consumers to see where they are on a page. If your theme does not currently include breadcrumbs, I recommend enabling them.
Google Page Speed Indicator
This enables you to view the Google page speed test score directly from the plugin. If you’re unsure, try the test and see what occurs.
Robots.txt
Robots.txt instructs robots that crawl websites to find new articles and pages. You can change these instructions to prevent robots from accessing specific pages or features, such as exclusive membership sections. Unless you have special ideas on how to use this option or have been advised to change these settings, the defaults should serve.
Sitemap for Google News
This feature allows you to provide a sitemap to ensure that your site is news-ready. There are choices available, such as adding a publication name or omitting specific post kinds from the publication. This feature is important if you want to be found by Google or if you want to build a news-based business.
Redirections
SEOPress can handle redirections for you. This option normally necessitates the use of a third-party plugin. If you’ve been handling redirections manually, having this programme handle it for you is beneficial.
Expired Links
SEOPress will also examine your website for broken links (see how to check broken links in WordPress). This is a useful feature because it eliminates the need to spend hours manually searching for them or utilising a third-party plugin. It also contributes to a cleaner and more up-to-date website.
Backlinks
Majestic can be used to check backlinks. Majestic’s services start at $50 per month for the most basic tier. If you already have an account with them, this is a useful tool. If not, there are less expensive alternatives that work just as well.
Rewriting URLs
This feature allows you to change the URL for search results. You’ll probably never need to do this, but it’s useful for those few occasions when you do.
Htaccess
This option allows you to modify your.htaccess file. This procedure is often carried out utilising the cPanel backend (see cPanel vs vDeck differences). It’s a useful function that can save you time. It has the potential to ruin your website if utilised incorrectly.
RSS
RSS allows you to adjust or completely disable your RSS feed.
Analyze the Content
SEOPress, like the Yoast SEO plugin, includes a content analysis at the bottom of the post or page you’re editing. This can be beneficial because it provides some important advice for post optimization and content readability.
SEOPress content analysis provides choices such as adding target keywords, viewing a Google snippet preview of your post, editing the meta description, and so on. In terms of design, it is similar to Yoast but not as attractive as Yoast.
Settings Import & Export
If you administer numerous WordPress sites and don’t want to set SEOPress settings on each one individually, you can export settings on one website and import them on all others. This option can save you a significant amount of time.
You can also transfer settings from other SEO plugins into SEOPress, so you don’t have to worry about losing all of your settings if you migrate to the SEOPress plugin.
Should You Use SEOPress Review Summary?
SEOPress is an all-in-one SEO plugin for WordPress, offering a free basic edition. It has no advertisements and is completely white-labeled (no footprints). Content consolidation, HTML/XML sitemaps, tag optimization, and other features make it simple for website owners to write SEO-friendly entries.
Content analysis can assist in ensuring that the material given is appropriate for both SEO and the audience. Developers can use over 75 hooks to tailor the plugin to their own needs.
Google Analytics allows you to customise the parameters for data searches. The Import/Export tool eliminates the worry that any work done on your website will be lost. It is simple to revert to a previous setting.
